As promised in the previous post about the Chase vehicle, the Media vehicle is the caravan’s most recent addition. With a greater chance of winning WSC than ever before, there has been a bigger push to gain exposure for the team for both our fans and sponsors.
Unlike the other vehicles mentioned in the caravan, the Media vehicle does not have a set spot as far as order goes when traveling with the team. Instead, it varies based on what kind of photo or video footage we want to capture. The Media vehicle was put into practice during Mock Race 2011 with Business Director, Chris Hilger, Head of New Media and Videographer, Evan Dougherty, our number one fan, Chuck Hutchins, and myself, Diane Thach.
Each member had a different role in the vehicle – Evan captured footage for video updates, Chris drove and updated twitter/the livechat when he wasn’t driving, Chuck called past Michigan Alumni on the route to inform them about our team (thank you to all who came out to see the car drive by!), and I took photos of Quantum and the team throughout our journey.
However, it wasn’t easy to make all of this happen. A lot of effort and good timing was put into keeping up with the solar car and caravan in order to take the best video and photos of Quantum. To acquire profile shots and close up video of Quantum driving, it was important to drive in sync with the solar car. In addition, taking a different route than the caravan was essential so Evan and I could be prepared for Quantum to drive by various scenic locations. We even had the opportunity to capture aerial shots of Quantum from an airplane owned by Carl Walker, providing once in a lifetime shots of Quantum that have never been produced before.
All of our videos and photos can be found on YouTube and Flickr. Also, if you want to learn more about what is happening with the team, updates are always occurring through our Facebook, Twitter, and Tumblr accounts. In the fall, the media vehicle will be at work again capturing footage of our time in Australia. But in the meantime, check back on our social media sites for information and our campaign to Win the World!
Please enjoy this example of a drive-by video made by Evan: